Saturday, August 16, 2014

Why Does It Cost More To Eat Healthy?

By Cliff Walsh


Eating healthily comes with the obvious pros, but cons as well. Healthy foods, such as those produced organically, are more costly for a variety of reasons. First, organic produce requires more hands-on labor, pricey inspections and certifications, larger volumes of natural fertilizers, as well as other farming techniques. These disadvantages can be significant for a small farm especially when comparing their cost structures to multi-billion dollar food enterprises that offer low prices because they pump cheap chemicals and fillers into their foods.

Perhaps the most frustrating reason, though, is that the government subsidizes unhealthy, chemical-laden foods while it penalizes organic foods. It all comes down to the approval and certification processes that are currently in place. When a chemical company or food manufacturer wants to bring a new chemical or food additive to market, the process is grossly in favor of the petitioning company. The majority of food additives in our food, which reduce nutritional value and lower the costs of making such food, are added to the food supply through a self-approval process known as GRAS, which stands for generally recognized as safe.

Herein lies the problem. A company can use public or private research to determine the safety of a chemical and whether or not it qualifies as GRAS. If it does pass, the FDA doesn't even have to be notified. It's a voluntary program. So basically the company who will profit from the sale of the chemical or food item is the one who stamps it as safe and they don't even have to report it. As you can see, it is very cheap and easy to bring new additives to market. Unfortunately, this has led to the rise in use of artificial sweeteners, flavors, and dyes as well as untested preservatives and other chemicals.

As you can see, there is a major disconnect when comparing the approval processes of organic products and chemically-created food additives. Organic food products must go through costly scrutiny while chemical companies have almost zero impediments in bring new formulations to market. This should not exist and we are paying for it with our long-term health while the food industry has nothing but upside.

I've had a lot of people tell me the best thing to focus on is to close the loophole and create more oversight on the chemical companies. New laws could be helpful, but fighting the food lobby is not an easy task. Not only do they spend millions of dollars each year influencing politicians, they also have rotating door policies where employees go to work for the government and then come back. They are working together. The singular option we can control are our dollars and what we use them for.

The best option we have to rectify this situation is to eat healthier, which will give organic farms the ability to leverage their fixed costs and expand their operations. This will lower overall costs and reduce retail prices. If we purchase less refined and processed foods, the opposite will happen. Profitability will decline for these products. For most companies, this is the only message they will understand. The power is in our hands to force change. We just need to utilize it.




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